Zara Essay Example | Topics and Well Written Essays - 1000 words

Zara - Essay Example nd name of Zara and maintaining quality in the business operation processes will help the organization to capitalize on more potential business opportunities. The organization should not consider focus strategy as it is important for the organization to focus on broad market segment. It will help the organization to gain more competitive advantages. Grand Strategy The organization should also try to adopt and implement grand strategy in the business operation process in order to enhance decision making and strategy development process to set effective long term plans from several available alternatives. This grand strategy can be classified into four major strategies, such as growth strategy, stability strategy, retrenchment strategy and combination strategy. The management of the organization should adopt and implement growth strategy as it is important for the organization to achieve further growth. It is true that emergence of new entrants and adoption of online business activitie s are creating real threat for Zara. In addition to this, high labour cost is affecting the profit maximization aspect of Zara. Adoption of growth strategy will enhance the decision making and strategy development process of the organization. It is highly important for the organization to integrate online business operation process to achieve sustainable growth rate in this competitive industry. In addition to this, consideration of growth strategy in the decision making process will help the organization to adopt effective differentiation process that can influence the management of the organization to enter different fast fashion and fashion accessories industry to secure more market share and gain more potential competitive advantages. Functional Strategy Function strategy can be... The paper describes differentiation strategy which helped to develop the great brand - Zara. Zara already implemented product differentiation strategy. The organization always tries to offer differentiated clothes to target customers. The organization does not target a narrow market segment. Differentiated products for the people of all ages and different cultural background are the major success mantra of Zara. The organization should differentiate its business operation in. Fashion and accessories market is highly demanding and achieving strong growth rate. The organization should not consider focus strategy as it is important for the organization to focus on broad market segment. In conclusion, the report says that slow inventory turnover and critical supply chain management process are the major weaknesses of Zara. Therefore, it is important for Zara to source or prepare limited inventories according to the market demand and requirement. Appropriate production and supply according to the current market demand will help the organization to increase the efficiency of its inventory turnover. In addition to this, the organization should maintain short production cycle to reduce overall supply chain cost. High labour cost is another weakness of Zara. Therefore, it is important for the management of the organization to integrate automation in the business operation processes that can help to reduce the stress and pressure of the employees. High automation can improve business performance and can reduce the human resource management associated costs.

Greek Mythology and Achilles Introduction Essay Example for Free

Greek Mythology and Achilles Introduction Essay Introduction Once upon a time, long ago there was a marvelous battle called the Trojan War, but before hand, there lived a Greek god named Peleus who extracted love for the Sea goddess Thetis. As time passed, they became one, so they thought why not form our love in to a child. When their child was born, Thetis dipped him into the river styx which was in the underworld (Achilles). Thus made him immortal and his name was Achilles. When Thetis dipped Achilles in to the underworld, she held him from his heel, this spot remained vulnerable, (Achilles). Meaning it was the only spot in his body that remained mortal. Achilles’ parents knew that he would become the greatest fighter ever lived, (Gill). So Achilles knew that he would end up fighting in the Trojan War. Personal Qualities Achilles was a great warrior who possessed many unique qualities; for one, he was immortal. He was a man who was known for his incredible strength, fighting ability and his intimidating armor. Some of his other main qualities were that he was part human, past super natural, (Achilles). He was very courageous, brave, and also strong. He used his strength and bravery to kill Hector, king of the Trojans, (Achilles 1). Achilles was also very well known for his helmet, which was gold with red horse tips above it. His armor would always be recognized in battle. Achilles had many weapons, but his two main battle pieces were his short sword and spere, (Gill). When fighting, Achilles showed no mercy. When he killed Hector, king of Troy, he tied Troy’s king to the back of his chariot and dragged his corpse around the city walls for twelve days, (Gill). Achilles is unique, and the qualities he possessed are too. Personal Struggles and Achievements Achilles was a great man, he seemed perfect, but every great fighter has a  weakness and for Achilles it was his heel, (Achilles 1). Although Achilles has weaknesses, that did not stop him from his many achievements that were successful. Prophecies said, â€Å"Troy would only win if Achilles was on his side†, (Gill). Achilles was sent to kill Hector in the Trojan Warm so he did and came out successful. Sadly, in the war an arrow that was shot from the brother of Hector, Paris, landed in Achilles’ heel. Being the only vulnerable spot in his body, he died at Troy while still a young man, (Gill). Conclusion Achilles was a great leader and always led in battle. He was born and became one of the best fighters ever lived, (Achilles). Achilles was and will be remembered as â€Å"A hero with a weakness†, (Achilles 1). He was an immortal man with a great fighting ability, also a leader who showed courage and left his footprint, literally. Works Cited â€Å"Achilles†. Myth Encyclopedia.J rank.Web. March 20, 2011 Gill, N.S. â€Å"Achilles- Trojan War Hero Achilles† About.com.2011.INT.Friday, 08 April 2011. â€Å"Achilles†.GreekMythology Edition.Search, 2011.web.7Mar.2011.

Human Maturity in The Human Comedy by William Saroyan :: Maturity Mature Literature Essays

Human Maturity in The Human Comedy by William Saroyan William Saroyan's The Human Comedy, deals with ravages of life. Due to these trials, Homer is forced to mature. How he matures is a result of facing the challenges. Two very import themes that help homer mature are family and death. Homer represents the men of the house because he works and earns money for the family. For example, he goes to school until three o'clock, then goes to work until midnight. Going to school and working is very hard but it needs to be done for the family to survive. In addition, Homer needs to be both a father and a big brother for Ulysses. Homer loves and cares for Ulysses, and he teaches Ulysses about life, and physical appearance. Finally, Homer said, 'Any work that has to be done around here, men can do. Girls belong in homes, taking care of men.'; (Pg. 157) Homer is rewarded for being the man of the house by getting love and shelter from his family. Love is needed from the family to keep Homer supporting the family. Homer becomes mature by working, but looses his one and only childhood. Death is a very important theme, because delivering death messages is what made Homer mature. For example, Homer told his mother 'All of a sudden I feel different—not like I ever felt before.'; (Pg. 33) Delivering telegram message changed everything for Homer because he was no longer a child. Furthermore, delivering death telegrams made Homer sick. At the age of fourteen, when Homer had to deliver death messages, this made him realize that one day he is going to die himself. At the end when Homer realizes his brother's death, Homer said, 'What's a man supposed to do? I don't know who to hate. I don't know what to do.'; (Pg. 186) This showed being a teenager moreover a man, did not solve the problem about death.

To What Extent Has the Human Rights Act 1998

European Convention on Human Rights The European Convention on Human Rights is a binding international agreement that protects the political and fundamental civil rights of human beings and their basic freedoms. The Convention was drafted in 1950 by the Council of Europe, and came into force on the 3rd of September 1953. In 1951, the ECHR was not yet part of the British Legal System. In 1997, the Labour government introduced a bill into Parliament to incorporate the ECHR – creating The Human Rights Bill. It was only in November 1998 that the ECHR became part of British law.This entitled each person to the right of individual petition to the British courts, should they feel that any right in the Convention had been violated. Unlike the Universal Declaration of Human Rights (adopted by the UN in 1948), the ECHR has been adopted by the Council of Europe and has been sanctioned by many countries. Articles within the European Convention on Human Rights The ECHR is divided into thre e sections, consisting of fifty-nine articles – and a further thirteen protocols (European Court of Human Rights – echr. coe. int website). Below I have highlighted some articles from the three sections.Section 1 is concerned with the â€Å"Rights and Freedoms† of humans. This includes article 2 – the right to life – which is to be protected by law, binding all the signatory countries to ensure that every human will not be â€Å"deprived of his life intentionally† and to defend each individual from unlawful violence. Section 1 also enforces the prohibition of such acts including torture, slavery and forced labour. Article 5 emphasizes the right of freedom and security of every individual (The European Convention on Human Rights (Jacobs and White), 2002).Article 6 states the right to a fair trial; even those charged with a criminal offence are entitled to â€Å"minimum rights†. Article 8 focuses on the right of privacy and family respe ct of every person. Article 9 addresses each individual’s right to freedom of thought, conscience and religion. With this right, we all have the freedom to change our religion or beliefs. Which leads to article 10, entitling each individual to freedom of expression. Article 12 gives the right to both men and women of â€Å"marriageable age† to have the right to marry and have a family.They must however follow the national laws that govern the exercise of this right. Article 18 ensures that these rules of Convention can only be used for the specific purpose as defined in all articles. Section 2 (the largest section of the ECHR) focuses entirely on the European Court of Human Rights. This includes rules regarding the number of judges, the criteria for office, the competence of both single judges and of committees, and the jurisdiction of the Court. Section 3 encompasses all miscellaneous provisions (article 52 to 59). Human Rights Act 1998The Human Rights Act 1998 (which is also known as the Act or HRA) is an act of parliament that was instated in 1998, on the 9th of November – receiving Royal concurrence. However it was two years later, on the 2nd of October in 2000 that the act actually came into force. The major purpose of the act was to provide a solution to the breach of human rights issues in the UK, without the need of going to Strasbourg’s European Court of Human Rights. It works as a mechanism to implement the European Convention on Human Rights, which was enforced in other European countries well before the United Kingdom.HRA greatly facilitates the implementation of the European Convention on Human Rights (ECHR) in the UK, in order to provide rights to the citizens of the country. Sections of the Human Rights Act 1998 There are 22 sections that form the Human Rights Act 1998. Below I have highlighted sections 1 to 4. Section 1 of HRA focuses on the enforcement of rights (that are given in the ECHR) in the judiciary and law system of the UK. Section 2 focuses on the interpretation of the Human Rights Act. Under section 2 of HRA the UK courts are directed to take the decision of European courts when solving a case of human right violation.It must be noted that the UK courts are not obliged to follow European decision, however it is mandatory for them to follow the HRA in regards to human rights issues. Section 3 focuses on the interpretation of the laws, and requires courts to wholly understand the primary and subordinate legislations of the ECHR; the focus on interpretation is to ensure compatibility with the ECHR. Under this section the courts are required to read in, read out and read down to fully interpret the statutory clauses in the act (Keenan & Riches’ Business Law, 2011) . Section 4 of the HRA describes the courts permission to declare an issue ‘incompatible’.If a law cannot be interpreted to make it comply with human rights, incompatibility is declared. Judges do not have the right to overturn primary legislation in the UK if they find that it is not compatible with human rights, however they are able to overturn secondary legislation. The Protection of Human Rights Act 1998 The Act also hinders any public authorities (including the entire public sector – even courts) of performing actions that violate the Conventions rights. Should any public authority violate any right of an individual, the court’s decision will be in favor of the claimant.However, violation of human rights from a member of a public authority can be justified if the violation occurred under certain circumstances or as a result of the mandatory obligations imposed by the Westminster primary legislation. The court retains the right to declare any action incompatible if it cannot be proved under the HRA 1998. Implementation of the ECHR The United Kingdom has ratified the European Convention on Human Rights. However, its effectiveness depends mainly on the extent of its i mplementation by the courts. This is where the Human Rights Act comes in.The key objective of the HRA is to achieve maximum compatibility with the European Convention on Human Rights; giving further effect to the ECHR. The Human Rights Act came into force on the 2nd of October 2000. Since then, it has enforced the Convention’s rights into the UK courts. Looking at how the HRA is set out (individual sections) I believe that the HRA has implemented the ECHR to a great extent. My reasoning for this lies predominantly in Section 3 of the HRA, where interpretation of the laws requires courts to thoroughly comprehend the legislations in the ECHR and to fully interpret the statutory clauses.This ensures that the laws are well understood, which is crucial when dealing with human rights. Sections 2 and 4 also allow the judges to retain sufficient control in order to create a more effective and independent legal system (without the need to constantly go back to Strasbourg’s Euro pean Court of Human Rights). This has made the process much quicker and more effective; it has also given UK citizens a clear legal statement of their basic rights and fundamental freedoms.

Pizza! the Best Party Food Essay

Ding! Dong! â€Å"The pizza’s here everybody†. What do you mostly always eat when there is a party? What do you expect to eat at a party? That’s right! It’s pizza. A party without pizza is like a store without anything to sell. Some reasons that it is the best party food is that everybody eats it and is easy to get. Another reason is that everyone loves it. So why not get pizza the next time you decide to throw a party. First of all, lactose intolerant people aside, who doesn’t love when the pizza guy arrives at the door with, boxes of that deliciousness. Also it is the easiest thing to get for a party is pizza. Its so hard to cook for anywhere from 50-100 people. That would take hours of work and make the house smell bad. Why not just spend 60 dollars and get about seven whole boxes of Pizza Hut, Domino’s, DiGiorno’s, or anything else. Its saves so much time and the trouble of cooking. Also who knows if they will honestly even like the food you cook. When getting pizza you know everybody will eat it because the hosts of parties know people love pizza. Do you want to be remembered as a good host or party thrower? Then go buy pizza. You will probably spend that much on whatever you are cooking any way. So take the easy way out, and also the smart way. Next, everyone enjoys pizza, name one person that just doesn’t enjoy pizza. The perfect blend of cheese, tomato, and bread gets everyone’s mouths watering. Everyone just can’t resist from taking a slice. On the other hand it also tastes very good with drinks such as sodas. You can have all the wings and breadsticks you want but no matter what it won’t be a party without pizza. If I ever met someone who doesn’t like pizza I would interrogate him with questions. Did you ever even try it? Are you crazy? What’s wrong with you? What planet have you come from? Good thing I have never met anyone like that. Pizza is also rated the peoples’ most favorite food worldwide. So at a party you know it’s pretty demanding. If people don’t get pizza then it will make the guests unhappy and unsatisfied in their stomach. Overall there is no way around it. Pizza is the king of the party. It is the stomach filler. It is the most essential ingredient to making a successful party.

Vietnam Post 1950 essays

Vietnam Post 1950 essays Describe and assess the role of the USA in Indo-China in the period 1945-1954 In 1943 President Roosevelt suggested that Indochina come under the control of four powers after the war, proposing that the eventual independence of the Indochinese might follow in twenty to thirty years time. No one knew whether the policy would require American troops, but America was firm on the fact that independence could not be taken by the Vietnamese, but would be granted to the Vietnamese by the Great Powers at their convenience. At the Yalta conference Roosevelt repeated his desire for a trusteeship but during March 1945 he considered the possibility of French restoration in return for their promise that independence would eventually occur. At the Potsdam Conference of July 1945, the issue of Indochina was resolved by authorizing the British takeover of the nation south of the 16th parallel and Chinese occupation north of it. This meant that the French, whom the British had supported since 1943, would return. This effectively made the USA responsible for the French reoccupation. USAs support for the French return to Indochina was logical, as this provided a way to stop the Communists from advancing in the East. By mid-August French officials were hinting that they would give the USA and Britain equal economic access to Indochina. At the end of August De Gaulle went to Washington, where the President told him that the United States was in favour of a French return to Indochina. Proof of this came in the form of financial aid. The USA worked with the Viet Minh who were led by Ho Chi Minh, during the final months of the war where they provided arms in exchange for information and assistance with downed pilots. They eventually came to know Minh and the other leaders. American military men who arrived in Hanoi during the first heady days of freedom were unanimous in believing that Ho ... is an old revolutionist ... a product o...

Social Network Essays - Social Networking Services, Facebook

Social Network Essays - Social Networking Services, Facebook Social Network 1.In the conversation with Erica Mark Zuckerberg is portrayed and shown to be an extremely intelligent and full of himself. 2.Ethical and legal problem with face mash was that it used pictures of people without their consent which is illegal as well as ethically wrong. 3. Facebook was exclusive because it wasn't a dating site or an adult site it was purely a site to communicate and socialize with others. 4.He got the idea of Facebook from a compilation of different ideas from many people, but essentially Mark claims that he thought of the idea. 5.Mark wanted to expand to other schools so that he had a bigger audience and he would be able to have a larger server with more capabilities. He also wanted to expand to the other schools because not enough people knew about it. 6.Sean Parker is a guy that like finances many organizations and makes them famous. 7.Napster was at a point where they were sued for a lot and sold the company to pay of royalties but it was as if "they were selling a stolen car for the stolen gas money, so they said screw it and declared bankruptcy. 8.Mark was against using advertising because it would go against his philosophy and he didn't wanna degrade his site.

Optimize Your Resume for an 8-Second Skim

Optimize Your Resume for an 8-Second Skim You’ve put all this time and effort into your resume. It reads like a perfectly crafted, grammatically perfect dream from the header to the footer. Trouble is, most recruiters and hiring managers will spend approximately 8 seconds perusing your treasured document. The trick is figuring out- in addition to making a quality document through and through- how to make sure whoever glances at your resume gets a great impression, and quickly. Here are a few tips for how to pass the dreaded 8-second skim test.Use keywords like a pro.Load that baby up with as many choice keywords as you can. You better believe the recruiter is spending most of those 8 seconds skimming for precisely those words that matter most to their search. Make it easy for them. Don’t forget to pepper in specific technical skills and knowledge set phrases particular to the job description.Lead with your  best.When you’re bulleting your accomplishments, make sure to put the most impressive ones at th e top of your list. Imagine a recruiter reading only one bullet per section! Make that bullet count.Make smart formatting choices.Looks are almost as important as content. Don’t make your print smaller than size 11, or you’ll make your recruiter spend valuable seconds squinting at your document. And keep everything in the same font/size. Align your text to the left and your dates to the right. Don’t justify so you avoid any unsightly gaps. Bold either your roles or the companies you’ve worked for to make them more eye-catching. And remember: using all CAPS makes text harder to read. Be consistent with your formatting for an easy read.Keep it brief.Keep your bullets short and sweet. Make your language hyper-economical. Remember that skimmers are likely to read the first 5 words of every sentence or bullet. Put the full force of your attention there. Use numeric digits instead of spelling out numbers- it’s more eye catching and saves space.Leave a li ttle blank.Any art student will tell you that a little negative space can affect the way we look at things. Don’t be afraid of a little blank white space. It will help your text to flow.Create  a skills box.Yes, you’ve detailed all or most of these skills in separate subsections anyway, but it never hurts to recap them in a skills box to help the recruiter extract the right information and walk away with what you need them to know.Make a  top heavy document.Some readers won’t skim the whole document but will concentrate their skimming on the top half. Make sure all your biggest achievements and fanciest skills or experience are detailed there. Save the bottom half for the older or less impressive content.

Terrorist Attack On World Trade Center Essay Example | Topics and Well Written Essays - 1000 words

Terrorist Attack On World Trade Center - Essay Example From mental health issues to psychic episodes, the result and impact of the terror attacks on survivors is far beyond physical and tend to have changed the lives of various victims of the blasts. In theory and practice, it is not expected that an event will affect everyone at the same scale. Following this fact, the victims who lost their lives, who were injured, those hospitalized, and those who took their lives after losing a family member or a friend. The psychic episodes and mental instability of the survivors is covered by different authors from different perspectives. While the argument of some authors reflect on the expected, diagnosed, and standard effects of traumatic events, others show that there is no explicit connection between expected traumatic patients and increased consumption of corresponding drugs. Digrande et al. (271-281) and Ghunman et al. (491) focus on the psychological effects of the terror attacks. Both publications emphasize on the aspect of trauma after the event occurred. This means that that the two publications undertake the same course in analyzing the effects of the events. Digrande et al. (271-281) explain that the number of people affected negatively by the attacks include some 3,271 civilians, whom 95.6% were diagnosed and observed to suffer from posttraumatic stress disorder. On the other hand, Ghunman et al. (491) identify that about 34.2% of the surviving victims suffer from unmet mental health issues. Considering the two publications, posttraumatic stress disorder and unmet mental health issues can be considered or addressed as psychological issues. With reference to the unmet mental health issues, it is clear that, regardless of the fact that unmet mental health issues can point to a variety of psychological issues among them posttraumatic stress disorder . The relationship between psychological issues facing any set of individuals who experience the same effects of an event and

The factors that students use when selecting which University to Assignment

The factors that students use when selecting which University to attend - Assignment Example For researchers to reach an understanding of university choosing process, it was vital to investigate the stages that university applicants go through when choosing universities. Researchers established various models of the university selection process. The three foremost stages of the models are predisposition, search and choice. Predisposition is the first stage of university choosing process. Predisposition is the college desire formation stage. This period is regarded as young adult students decisive to attend university (Perera, Kusumawati, and Yanamandram, 2010). At this stage, certain contextual features impact students. Some of the impacts include socioeconomic status, talent accomplishment, sex, approaches, race, and educational history of the parents and peers around them. Research shows students with high socioeconomic standing are more anticipated to attend university than students with less socioeconomic standing. Student’s talent and accomplishment have also been acknowledged as compact evidence of university attendance (Vickers, and Bekhradnia, 2007). As a young adult student’s talent and accomplishment upsurge when in high school years, they are more likely to chase higher education. Researchers have also recognized that parental inspiration to attend university has a direct effect on university attendance (Donald, 2006). Student’s peer groups with interest in attending university are more likely to chase an undergraduate degree than those without interest. (Vickers, and Bekhradnia, 2007).... (Vickers, and Bekhradnia, 2007). Researchers have branded the second stage of university choosing process to be research stage. Once the students have made up their mind that they are going for higher education, they always hunt for information about universities of their interest. Students make a list of universities, which scholars have denoted to as choice set. Students use this choice set to obtain ideas that will aid them in decision making to apply to universities (Donald, 2006). The final stage of university choosing process has been recognized to be choice stage. At this stage students remind themselves the acceptance to attend universities of their choice. Students decide to attend one of the universities based on the university’s characteristics that they are favourable to their needs. Hence, students will have a variety of approaches in making their ultimate decision (Vickers, and Bekhradnia, 2007). Social issues University is a place for individual growth and socia lization and not just a place for academic progress. Students prefer universities containing students with different background. For instance, students who are planning to be a journalist in the future, they will prefer universities that have different students around the globe as it will help them in developing their career of journalism. On the other hand, some young adult students prefer universities with most students from the same contextual as their own (Yu, 2011). For example, students from Chinese black community are most likely to choose universities with most students from Chinese backgrounds. Student’s level of participation is an essential part of their

Market Entry Strategy from Ireland into the Germanic Cluster Essay

Market Entry Strategy from Ireland into the Germanic Cluster - Essay Example In 2005, DVD unit sales became so dominant, resulting to the remarkable decline in VHS sales. In Germany, there was 9.5% increase in DVD sales in the same year (European Video: The Industry Overview. 2008). Film Production Industry: In 2007, the German film industry was optimistic to have a better year as far as movie exhibit and distribution is concerned. In a report from the Federal Film Board (FFA) in Berlin, the market share of German movies remained at 19.5% over the past three years (Germany Film Industry Upbeat Again. 2007). On the other hand, distribution of blockbuster hits such as Harry Potter and Spiderman III contributed much to the industry, garnering 6.6M and 3.1M respectively. In home entertainment, the sales and rentals of video cassettes and DVDs reached 669-million-euro level during the first half of 2007. Germany’s Economic Condition: The tax policies in Germany allow foreign film production companies to enjoy huge profits, thus investors are able to write off the entire cost of producing a project. Profits come in the form of huge tax savings, and all the investors have to do is to find a German national to sell the rights of the film to. This is perfectly legal and is widely being done between Hollywood producers and local investors. The best way to enter the German Market at this point is through Licensing. Through this strategy, Tyrone productions will essentially allow a local company to use the properties of the Licensor in producing its products. These products are usually intangible such as trademarks, patents and production techniques. The licensee pays a fee in exchange for the rights to use the intangible property and possibly for technical assistance. Licensing requires little investment on the part of the licensor, thus it guarantees more profits for Tyrone in the distributorship of its DVDs. Furthermore, this scheme would enable Tyrone to take

LAW Case Study Example | Topics and Well Written Essays - 1750 words

LAW - Case Study Example One of the iconic pioneers of law in health issues was Dr. John Snow (Goodman, et al 3). This came after an outbreak of cholera and thus states had to enact proper rules to regulate the spread of this contagious disease. The practice of Medicine is entwined to the practice of Law (Corfield, et al 1). Thus, medical practitioners at one point or another are required to give either written or oral evidence in courts of law. This study relates to the application of law in medical situations over a period of time. There are four sources of law. These are: the Constitution, Statutes, Decisions and Rules of administrative agencies and Court decisions (Stelner 5).In most states, there is a department concerned with law relating to healthcare issues. Another external source of law is the International law (Stelner 9). Under the International law, state agencies are allowed to surrender the privacy of medical information of their citizens travelling to foreign countries. This study will look i nto six different scenarios. Workforce scenario 1 In the first scenario, Cayce Pollard, the new African-American nurse has to undergo several health tests before being hired at Big City Hospital, BCH despite the fact that she is a licensed nurse. Licensing of health practitioners is done to ensure that only the qualified individuals undertake the delicate duty of health provision. This is to protect the interest of the public (Stelner 84). This is an example of Common Law only applying to the terms of employment in BCH. She is also not allowed to smoke, both at work and off duty and should her BMI exceed 26, she has to pay higher premiums for her insurance cover. Agreeing to these terms by both parties makes it an Implied Contract. In the first instance where a mother does not want her baby to be attended to by an African-American, she feels offended. However, this falls under Charting by Exception. Since there was a chart indicating that she could not attend to the baby, it would b e a criminal offence for her to do the contrary. In the second instance, her male colleagues have been sexually harassing her which is against the code of ethics at BCH.Her senior, whom she is supposed to report to also, enjoys the sexually explicit content that the other two use to harass her sexually. Though she knows that this amounts to punishable crime, she resorts to remain silent. However, according to state laws, this does not amount to crime since Quid Pro Quo applies in instances where a senior or fellow staff solicits sexual favor in order to grant a promotion or other work related favors. Also she has noticed that Bernard, her colleague might be a drug user and might cause problems while in duty. Upon reporting the matter to the supervisor, all their lockers are searched but against their consent. This is an instance of invasion of privacy. On another instance, Cayce and her friend Ivy discriminate their colleague Robert. They both discriminate him on gender arguing that male nurses are not competent. Ivy also discriminate him racially saying she does not like the Chinese. Negligence scenario 2 In the first instance, Dr. Yang diagnoses Ms. Campbell with PCS and Compound P which are new drugs being tested on patients. This he does with the aim of prolonging her life despite her being not eligible for the drugs but only after she accepts to take it. Though the drugs did tremendously help other patients, Mrs. Campbell’s condition worsened and she developed fever and rashes. Upon realizing this, the doctor prescribes Gallacticol, a drug that is approved for treating asthma. Her conditions became worse and she died. The doctor expected her to live for three or more months even after injecting her with Compound P but due to his negligence in not prescribing

How The Hurricane (Sandy) Affected The Economy Of The USA Essay

How The Hurricane (Sandy) Affected The Economy Of The USA - Essay Example An estimation placed by IHS Global Insight reflected a total loss of $30billion to $50billion that also includes the infrastructure losses of around $20billion. However, according to the studies of economists, the overall effect on the economy of the country has been minimal. This is primarily because some of these losses would be covered by insurers, while others would be covered through efforts of rebuilding and recoveries. The process of rebuilding has already begun. Hence, very big and negative consequences of the economy are not expected on the country’s state of economy. Also, the federal budget deficit of the country is not going to be mush affected as a result of Sandy. Based on comments made by senior economists of IHS, it can be said that the power struggle in politics of the country â€Å"over the cost of government aid is unlikely, considering that many politicians have dialed back their campaigns in the storms wake† (Kavoussi, 2012). However the employment of the country may be affected leading to â€Å"0.5 percent cut out of real gross domestic product (GDP) in the last three months of the year† (Kavoussi, 2012). According to the recent reports of JPMorgan, although there have been and may be initial effects of the storm on the economic activities of the country, the long term effects can be nullified with the rebuilding and recovery measures that have already initiated. In the present times, the frequency data and seasonal adjustments may be badly affected and hence kept off for some period of time. However, the impact would be minor with the passage of time. Impacts are more reflected on housing, construction and retail sales sector, where the storm has led to declines in performances and outcomes, but from the data and predictions, the country would be able to follow its normal economic activities and course lines that would have been in place if the storm had not occurred (Gauging Hurricane Sandys impact on the US economy,

LAW Case Study Example | Topics and Well Written Essays - 1750 words

LAW - Case Study Example One of the iconic pioneers of law in health issues was Dr. John Snow (Goodman, et al 3). This came after an outbreak of cholera and thus states had to enact proper rules to regulate the spread of this contagious disease. The practice of Medicine is entwined to the practice of Law (Corfield, et al 1). Thus, medical practitioners at one point or another are required to give either written or oral evidence in courts of law. This study relates to the application of law in medical situations over a period of time. There are four sources of law. These are: the Constitution, Statutes, Decisions and Rules of administrative agencies and Court decisions (Stelner 5).In most states, there is a department concerned with law relating to healthcare issues. Another external source of law is the International law (Stelner 9). Under the International law, state agencies are allowed to surrender the privacy of medical information of their citizens travelling to foreign countries. This study will look i nto six different scenarios. Workforce scenario 1 In the first scenario, Cayce Pollard, the new African-American nurse has to undergo several health tests before being hired at Big City Hospital, BCH despite the fact that she is a licensed nurse. Licensing of health practitioners is done to ensure that only the qualified individuals undertake the delicate duty of health provision. This is to protect the interest of the public (Stelner 84). This is an example of Common Law only applying to the terms of employment in BCH. She is also not allowed to smoke, both at work and off duty and should her BMI exceed 26, she has to pay higher premiums for her insurance cover. Agreeing to these terms by both parties makes it an Implied Contract. In the first instance where a mother does not want her baby to be attended to by an African-American, she feels offended. However, this falls under Charting by Exception. Since there was a chart indicating that she could not attend to the baby, it would b e a criminal offence for her to do the contrary. In the second instance, her male colleagues have been sexually harassing her which is against the code of ethics at BCH.Her senior, whom she is supposed to report to also, enjoys the sexually explicit content that the other two use to harass her sexually. Though she knows that this amounts to punishable crime, she resorts to remain silent. However, according to state laws, this does not amount to crime since Quid Pro Quo applies in instances where a senior or fellow staff solicits sexual favor in order to grant a promotion or other work related favors. Also she has noticed that Bernard, her colleague might be a drug user and might cause problems while in duty. Upon reporting the matter to the supervisor, all their lockers are searched but against their consent. This is an instance of invasion of privacy. On another instance, Cayce and her friend Ivy discriminate their colleague Robert. They both discriminate him on gender arguing that male nurses are not competent. Ivy also discriminate him racially saying she does not like the Chinese. Negligence scenario 2 In the first instance, Dr. Yang diagnoses Ms. Campbell with PCS and Compound P which are new drugs being tested on patients. This he does with the aim of prolonging her life despite her being not eligible for the drugs but only after she accepts to take it. Though the drugs did tremendously help other patients, Mrs. Campbell’s condition worsened and she developed fever and rashes. Upon realizing this, the doctor prescribes Gallacticol, a drug that is approved for treating asthma. Her conditions became worse and she died. The doctor expected her to live for three or more months even after injecting her with Compound P but due to his negligence in not prescribing

Team Development Research Paper Example | Topics and Well Written Essays - 1000 words

Team Development - Research Paper Example After a few practices, I was beginning to question whether I was right to take on the role of the leader of a dance group. The initial few meetings with the group can best be described by Woodcock’s analysis of team development. During this time, the objectives of the group were unclear and feelings were not expressed among group members. This stage of team development is otherwise known as the â€Å"Undeveloped Team† (Woodcock 1979). The group members were more interested in checking their cell phones or simply chatting with each other. Because of this, everything that I said had to be repeated more than once so that everyone could follow along with the lesson plan. This inevitably led to two, three, or four-hour classes instead of just the usual hour. I was the one responsible for making the decisions of the group, and I felt like I wasn’t getting through as I would have liked. The experience that I had with this group was in direct contrast to the work of Wheelan et al. (2003), who state that the first stage of group development is dependency and inclusion (p. 224). In this theor y, group members are unsure of where they are heading and rely on the leader to provide direction. The first part of this statement is true except that the group that I was working with had no interest in performing at any great level; if they had the motivation to achieve highly, then I am sure that they would have warmed to me at the beginning. As time progressed, I began to grow weary at my attempts to try and get the group to take hold of what I was teaching them. Before the lessons began, many of them seemed interested in taking the class; there weren’t any other youth activities in the church for them to participate in. Perhaps it was simply that they took dance lessons for granted because there was nothing else to interest them. However, for me personally it felt as though I was banging my head against a brick wall. I knew that I had to do something to

Academic Summary Essay Example for Free

Academic Summary Essay In the article, How unethical are you? , Banaji et al. (2003) investigate four factors that result in unethical decision taken by managers: Implicit forms of prejudice, bias that favours ones own group, a tendency to over claim credit, and conflict of interest. The authors believe that the implicit prejudice is an unconscious judgment which originates from unintentional tendency to create relationships in the past. The implicit bias brings about social and economic effects which may eliminate capable people from doing the right job. Another reason is a tendency that benefits members of a group. This happens when those in minority are treated differently and less supported by the larger group only because they are a small group. Unaware exaggeration of their own talents is another influencing factor in which individuals rate themselves highly competent and exaggerate ones own cooperation in the group. Wide ranging opinions is the next factor stated by the authors which can also distort coming to a fair decision. See more: Homeless satire essay A bias in which there is tendency toward people with the same or similar idea causes disagreements and lead to unintentional immoral attitudes. Banaji et. al claim that by putting the conscious mind into use and paying more careful attention, managers would be able to confine the power of their conscious mind. They propose collecting data, shaping the environment, and broadening the decision making as the three main solutions to formulate conscious techniques. Banaji et. al point out that one way to decrease unintentional tendency is gathering information and making organized decisions. Moreover, they believe that implicit tendencies can be created by key signs in the environment. In order to reshape the existing bias, the person can put himself in an opposite situation in which the typical bias is being doubted. Expanding decision-making is another solution proposed by the authors which is achieved by disregarding your own identity when making decisions that may benefit specific groups of people more than others. Finally the authors state that managers who believe that they are unbiased must question the hypothesis that they are objective.

Synthetic Oil Has Four Main Purposes Engineering Essay

Synthetic Oil Has Four Main Purposes Engineering Essay Graphite grease is used to lubricate in high temperature environments. Graphite can dissipate more heat than some other lubricants. For example, graphite grease can often handle more heat than natural bearing grease. Graphite grease is often used on linkages as it can stick to them and will not evaporate like oils do. This lubricates both surfaces and reduces the amount of energy needed to move them. Cutting fluid is used in cutting machinery to keep the cutting tool and the item being milled at a stable temperature, prevent rust forming on the item being milled or the cutting tool, to prolong the life of the cutting head by lubricating the cutting edge and prevent tip welding and to clean away shards of metal caused by the milling of the metal. CNC routers use cutting fluid pumped to the cutting head from a reservoir of cutting fluid. This cutting fluid is usually an oil-water emulsion. The cutting fluid is applied directly at the point of cutting to reduce and keep the temperature of the cutting area stable which is critical when working to small tolerances. The addition of the cutting fluid provides lubrication which in turn lowers the amount of heat generated at the working edge reducing thermal expansion and allowing for a more accurate cut. The reduction in friction also reduces tip welding to the milled part. The application of the cutting fluid coats the head of both the cutting tool and milling area to prevent oxidisation of the new surface being milled and the new surface of the cutting head caused by the wear of the cutting process prolonging the life of the cutting head. The flow of cutting fluid across the cutting surface removes the metal swarf from the area creating a better quality finish to the milled part. These metal shards get removed from the cutting fluid before it gets back to the reservoir by a strainer. This prevents damage to the fluid pump and contamination of the cutting fluid heading back to the milling surface. http://media.insidewoodworking.com/cnc-milling-machine-a1.jpg Question 2 Engine of a family car In a combustion engine of a family car, where the oil is kept is called the sump. This is where the oil pump takes the oil from to distribute it around the engine. The oil then passes through a filter to remove dirt particles from the oil before it gets to the vital parts of the engine. The oil gets distributed around the engine through oil galleries. These oil galleries have spurt holes in them which direct oil to the parts where it is needed such as cylinders and bearings. To maintain this system oil and filter change must be done when the manufacture recommends. To do this you need a new filter, around 4 litters of the correct grade of oil and a new sump plug seal. To start you need to get the engine oil warm to make it thinner. To do this you need to take the car for a drive and get it up to operating temperature. Once it is up to temperatures place it on level ground with the handbrake on and in gear, and jack the front of the vehicle up so you have access to the sump plug. Get a container for the oil to pour in to and undo the sump plug. Once removed, check the magnet on the end of the sump plug for excessive and large chunks of metal which is a sign of engine wear. While the old oil is being drained off remove the oil filter being careful not to spill the oil that will still be in it. To fit a new filter, make sure that a smear of oil is placed around the rubber seal to get a better seal and then screw on until tight. Replace the sump plug gasket and screw the sump plug back into the sump, nipping up with the appropriate tool. Then start filling the engine up with the new oil checking the level on the dipstick. When the oil level reaches in between the two notches it is safe to start the engine and bring it up to temperature. Once it has been run check for oil leaks and the oil level. Positive displacement air compressor The lubrication system of an air compressor uses the dip and splash method. This consists of a hook cast of bolted in to the crankshaft which dips the hook into oil in the sump and brings it back out again causing it to splash oil around the inside of the engine. This system is used because it is cheep and easy to maintain. To maintain the system it is simply a process of undoing the sump plug, letting the oil drain out, putting the sump plug back in and filling up with oil. This system does not have an oil filter and pipe work which is the reason why it is cheep and easy to maintain. http://www.dansmc.com/splash_lube2.jpg Multi-head machining centre Machining centres use multiple lubrication heads and nozzles to get different types of lubrication effects i.e mist and flood. A pump takes pre mixed cutting fluid from a reservoir through a filter to a nozzle which delivers it to the cutting surface. Excess cutting fluid then runs away from cutting area and into an oil catch. At the bottom of this oil catch is a strainer which takes out metal shavings and debris from the cutting fluid that the fluid removed from the milling area. The cutting fluid then falls back to the oil reservoir where it becomes ready to use again. To maintain this system the cutting fluid needs to be renewed as over time it degrades and bacteria colonize within it making it smell and hence becomes a health hazard. Cutting fluid must be disposed of in the correct way because if it is disposed of incorrectly it is harmful to the environment. The reservoir, piping and pump must be cleaned out with disinfectant to kill off the bacterial colonies. The reservoir mus t then be topped up with the correct mixture of cutting oil and water. Question 3 An engine in a red bull air race series plane is subjected to extreme g-force and inversions. For the engine to remain lubricated at all times they cannot use a conventional wet sump due to the inversions that the planes do throughout the course. To combat this they use a dry sump in which the oil is stored in an oil tank, not at the bottom of the engine in an open sump. This oil tank can be any size the manufacturer would like and can be placed anywhere on the aircraft. The oil is collected by a flop tube so the oil can be collected under any amount of g-force or inversion to maintain oil pressure through out the flight. The oil is pumped from the storage tank through oil galleys and spurt holes to lubricate the engines vital parts such as the cylinders, crankshaft and camshafts. The oil then falls to the base of the engine like it does in a wet sump system. The oil collects in an oil pan at the base of the engine and is then pumped to the oil storage tank via an oil cooler. The pum p used for this is a special pump called a scavenger pump which has to be more tolerant of entrained gasses than a standard pressure pump as it will not be constantly sucking oil due to the small amount being used in the engine. This maintains the least amount of oil in the engine at all times. A dry sump system is used in acrobatic planes for a number of reasons. If a conventional wet sump system was used during inversions and changes from positive to negative g-force the oil from the sump would flood the engine causing the engine to cut out and leaving the pilot of the aircraft in difficulties. Changes in direction on the long banked curves found on the red bull air race courses would cause the oil to move to one side of the sump in a wet sump system potentially starving the oil pump causing a drop in oil pressure increasing the risk of serious wear on the engine which could cause engine failure over time. A benefit of using a dry sump is that the engine can be mounted lower down in the aircraft due to not having a deep sump pan so the weight can be kept lower down helping with aerodynamic stability. Another benefit of using this method of lubrication is that the crank shaft cannot become immersed in oil which would reduce the power generated by the engine. This not only makes the plane safer due to there being no risk of fluctuation in power but also means more power can be developed from smaller engines, in some cases up to 15bhp. Overall the dry sump system is vital to the operation of acrobatic aircraft because without it, it would not be able to perform the stunts and acrobatic manoeuvres required in the red bull air race system.

Shoemaker - Levy 9 :: essays research papers

Shoemaker - Levy 9   Ã‚  Ã‚  Ã‚  Ã‚  Over 200 million Megatons of dynamite collide with Jupiter. In July 1994 Shoemaker - Levy 9 collided with Jupiter. What is Shoemaker - Levy 9, and how was it discovered? What is Jupiter, and why did Shoemaker - Levy 9 collide with it? Can an event like this happen to Earth? I will answer these questions in this report. But let me start by telling you what Shoemaker - Levy 9 is.   Ã‚  Ã‚  Ã‚  Ã‚  Shoemaker - Levy 9 is a comet, a small irregular mass made up of rocks and frozen gasses. Comets follow large orbits from around the Sun to the outer corners of our solar system. A comet is so fragile that if you could hold a piece of it in your hands you could pull it apart. Comets only become visible when they get close enough to the Sun for it's heat to vaporize the comet's gasses causing a long tail called the coma. The coma of a comet can be millions of miles long. The comets themselves are only between 20 and 750 kilometers wide. Like all other objects the comet follows the law of gravity. It's orbit is decided by the largest object in the solar system, the Sun.   Ã‚  Ã‚  Ã‚  Ã‚  Shoemaker - Levy 9 was discovered photographically by Carolyn S. Shoemaker, Eugene M. Shoemaker, and David H. Levy on March 24, 1993. They used the Schmidt telescope at the Palomar Observatory in California. Shoemaker - Levy 9 was named for it's discoverers and the nine indicates that it was the ninth short period comet discovered by this team. (A short period comet is a comet that has an orbit that lasts less than two hundred years.) Shoemaker - Levy 9 was confirmed by James V. Scotti of the Spacewatch Program at the University of Arizona. It was then given the designation 1993e by the International Astronomical Union's Central Bureau for Astronomical Telegrams. This designation shows that Shoemaker - Levy 9 was the fifth comet discovered in 1993. On May 22, 1993 Bureau Director Brian G. Marsdon reported that Shoemaker - Levy 9 could very well hit Jupiter by October of 1993. On October 18, 1993 Paul W. Chodas and Donald K. Yeomans reported to the American Astrono mical Society's Division of Planetary Sciences that the probability of impact of Shoemaker - Levy 9 into Jupiter was greater than 99%. They stated that the fragments would hit over a period of several days in the month of July 1994.

Principles of Communication in Adult Social Care Settings

Assignment 301 – Principles of communication in adult social care settings. Ai) Identify four different reasons why people communicate. .Create and maintain relationships .To teach and to learn .To share opinions .Feelings and emotions Aii) Describe two ways how effective communication can affect relationships in an adult social care setting between individuals using the service, their carers, colleagues and other Practitioners. Effective communication is essential in building a meaningful relationship between the resident and the carer as it can help build trust and respect.Effective communication is fundamental in regards to the resident’s needs and preferences and to ensure they are met. As a carer i would discuss the options available to the resident to allow them to make an informed choice in regards to their care. Aiii) Using the table below, identify three ways of finding out the communication and language needs of an individual. For each method, describe how eff ective it is at establishing the needs of the individual. METHOD| HOW EFFECTIVE IS THIS METHOD? | Asking/Observing theIndividual. Asking/Observing is probably the best way of establishing the individual’s communication and language needs as this would immediately allow me to establish their usual language, if they are visually or hearing impaired etc. | Check the Care plan for the individuals communication needs. | The Care plan can be a good source of information on the needs of the resident, but if documented incorrectly due to human error this method becomes ineffective. | If the first two don’t provide you with the needed information you could ask resident’s family, friends, doctor or other professionals who have worked with the individual. This is another effective method, only to be used if the first two fail. | Aiv) Describe three factors to consider when promoting effective communication. .Does he/she have any equipment to aid them in communicating e. g. glasses, are they clean and are they the correct proscription? Hearing aids are they switched on, does it need new batteries and is it fitted correctly. .People suffering from dysphasia might get frustrated when trying to communicate. They might have difficulties finding the correct word so patience is required. .Is the area free from noise and distractions, and can the individual clearly see and hear you?Av) Describe three verbal and three non verbal communication methods and styles that a social worker may use in the adult care settings. VERBAL| NON VERBAL| Expression of emotions (nonspoken)e. g. grunts of exasperation, screams of pain or delight, cries of sorrow, whimpers or utterances of joy| Facial Expressionfacial expressions for happiness, sadness, anger and fear are similar throughout the world and are a huge proportion of nonverbal communication| Written CommunicationWriting is considered a form of verbal communication because words are involved. GesturesCommon gestures in clude waving, pointing, and using fingers to indicate numeric amounts. | Oral CommunicationWhen people speak face-to-face, via the phone or by webcam, it's considered verbal communication| Involuntary nonverbal communication Movements and attitudes that show how people feel. | Avi) Explain why it is important to respond to an individual’s reactions during communication. Shows you have respect for the individual and that you are truly interested and listening to what He/she is saying. Avii) Explain how an individual’s background can influence the way they communicate? Read also: â€Å"Advice About Communication†Individual’s backgrounds, customs and beliefs differ and may make communication a challenge, in some cultures for example, children are not allowed to speak to certain adults. Other cultures don’t allow women to talk to men they do not know. Life events can also influence the way people communicate. A person who has suffered a stroke might find it challenging to communicate verbally. A person who has previously been abused might be withdrawn and have difficulties communicating what they want. Aviii) Identify three examples of barriers to communication and explain how you could overcome each barrier?BARRIER| HOW IT CAN BE OVERCOME| Physical barriers| Physical barriers such as noise and temperature are easily overcome, try turning off the television or radio or setting the room to a more comfortable temperature. | Physiological barriers| Ensure any aids the individual needs to communicate are made available and are workin g correctly. | Psychological barriers| An individual suffering from dementia may sometimes struggle to communicate their wishes, in this situation I would reassure the individual Simplifying my words and speaking clearly and slowly giving them time to ask me questions and respond. Aix) Describe two strategies that you could use to clarify misunderstandings. .Ask the individual to repeat what you have told them to confirm their understanding. .Ask the individual questions to determine their understanding. .One way of preventing the misunderstanding in the first place is to refer to the individuals care plan to determine his/her preferred mean of communication Ax) A social care worker wants to enable more effective communication with Individuals using the service. Explain how they could access extra support or services that may be helpful.If a service user is demonstrating hearing difficulties, they could be referred to a general practitioner for a hearing test to determine whether or not the individual needs a hearing aid. Also if a service user is demonstrating visual difficulties could be referred to the opticians. Service users that have previously suffered a stroke may have difficulty producing and using speech, they may need a referral to Royal College of Speech and Language Therapists www. rcslt. org. uk Task B Case StudyYou are a social care worker and a service user, Hannah, tells you that she is unhappy taking her new medication. She thinks she does not need it and so she is throwing it away. You know from her care plan that Hannah does need to take the medication regularly and gets confused. Hannah begs you to keep this confidential and not tell anyone especially her daughter, who she sees regularly, as her daughter will be very angry. Bi) How would you explain the term ‘confidentiality’ to Hannah? I would first establish Hanna’s capacity and try to explain it in a way she would understand.I would try to explain to Hannah that I wo uld respect her right to privacy and would uphold my confidentiality as long as it was in her best interests as I have a duty of care towards Hanna. Bii) Describe the possible tensions that may arise between telling others of Hannah’s decision and keeping this information totally confidential. In telling others of Hanna’s decision to discontinue taking her medication it could leave Hannah feeling betrayed and could cause Hanna to stop trusting me. It would be wrong not to inform my Manager/GP as I have a duty of care to Hannah.Bii) Describe ways to maintain confidentiality in day to day communication. To maintain confidentiality I would ensure all handovers of service users information was done in private and in an unused room as not to be heard by others. Also by ensuring daily progress notes and care plans were secured in a locked cupboard. Biv) Explain when and how a social care worker should get advice about confidentiality. If a service user asked me to keep certa in information confidential and I was unsure of what to do, I would read the policies and procedures or speak to my manager to find the correct course of action.

A case study on Padini Malaysia Essay

Introduction: In Malaysia Padini become the eyes catching brand in the most famous giant shopping mall. This brand also the most successful brand that I meet that can compete with the foreign same line brands like Giordano, Esprit, Elle and etc. From the minor focus group I did between my friends and relatives, surprisingly more than 90% of them thought that Padini is the foreign branded name like Esprit. Until I told them that actually Padini is the Malaysia local brand they also feel proud of this brand— Padini. Thus, Padini also has the history from the stretch until today so popular in the Malaysia consumers mind. Therefore, this is the reason why I chosen Padini as the brand that is MADE IN MALAYSIA to compete with other brands in Hong Kong to show that Malaysia Boleh! History: Padini began as a backend operation in Malaysia’s apparel industry, manufacturing, trading and supplying garments for retailers and distributors. Padini in Malaysia’s is a multibillion textiles and garment industry, a brand leader involved in the distribution and retail of its own fashion labels through 170 freestanding stores and in house outlet. It has also proudly carried the Made-in-Malaysia stamp abroad, with garment exports to Singapore, Thailand, Brunei and West Asia. The success of the company can be attributed to the prudence of it management and the commitment of its staff. Padini Products Range: Padini is mainly an integrated operation that controls its products – fashion  wear and accessories – from concept stage to manufacturing, merchandising and image marketing. Each brand represents a fashion philosophy; each philosophy covers a comprehensive range of products aimed at a targeted consumer. Brand image is strongly backed up by real value: quality, functionality and price. Padini Brands We address fashion-conscious consumers of both sexes and all ages through eight distinct brands: Padini Classic, Padini Authentic, PDI, P & Co, Seed, Miki House, and Rope. Vincci accessories have focused on the fast changing tastes of woman consumers, and Seed Cafe opens an exciting new dimension in food operations for the company. Padini’s New Stores The company is on the expansion trail, with new stores targeted in the immediate future for Ampang Point, Prangin Mall Penang, Jusco Maluri and IOI Mall. The Padini Mega Store in Johor Baru confirms the company’s reputation as a visionary leader in fashion retail. The 12,000 sq ft store consolidates all its brands under one roof for a total experience in shopping for clothes. In The Pipeline Padini will maintain and increase its leadership position in Malaysia’s fashion industry through various strategies. New brands and increased product diversity are key expansion policies. The company will continue to upgrade the image of its products while emphasising value and quality. Vincci is the company’s successful toehold in the lucrative but competitive women’s footwear market. There are plans to strengthen its dominant position with improved production lines and increased capacity. Having successfully etched its brand names into the consciousness of Malaysian consumers, Padini is moving to turn its various labels into regionally recognised fashion  leaders. It intends to fulfil the potential of the export market, especially in the Asean region, and will also step up overseas marketing for its products. Image Activities Padini recognises the value of advertising and promotions in enhancing the presence and leadership of its brands. It participates in:*Magazine Advertising (Female, Nuyou, Eh!, Cleo, Marie Claire, FHM, New Tide and Cittabella) *Cinema Advertising (Tanjong Golden Village, Mega and Pavillion) Blow-up posters at key freestanding stores, banners and fashion shows have all contributed to Padini’s complete lifestyle message. Vision The vision shared by everyone in Padini is to be the market leader in the retail industry. We are committed to achieving this goal through hard work, discipline and creative endeavour. Currently, Padini Holdings is consolidating its operations in order to be even more streamlined. In the long terms, we will continue to maintain our high standard of design and manufacturing quality as well as affordability. We are also working towards expanding the business on a regional basis. At present, we have a growing presence in our neighbouring countries, and we believe that there is great scope for growth. Environmental scanning towards country chosen: Marketing in different countries around the world are depending to many influences. It is possible to identify those influences in order to understand the market thoroughly. The development of successful international marketing strategies is based on an effective understanding of the similarity and differences that exist in the countries around the world. Padini are concerned with international markets need to be aware of the variety market contemplations relevant to their operations. Especially Padini only has limited exposure to international markets. Padini also lack of experiences toward the totally differences culture, geographically and other PEST factors countries like Hong Kong and Taiwan. The countries that Padini recently built their brand identity are Singapore, Thailand and Brunei. Therefore, in this assignment I plan to develop this domestic brand —-Padini in Hong Kong. Although it is full of challenge built this domestic brand in this full of stiff competition country. At the same time, Padini also will face a lot of the new problems like how to manage the four seasonal stocks keeping, design, 4p’s and etc. But, if Padini can overcome the problems and successfully built the brand image like Giordano, in the future Padini also can develop their brand in Japan, Middle East, Pakistan and etc. It is because Giordano already successfully open their outlets around the world, amazingly Giordano able to open 50 outlets in Middle East. Thus, in order to eliminate the problems we must scan the environment thoroughly. Buyer behaviour In international marketing the type of buyer behaviour must be matched to market considerations. Thus, Padini must understand the Hong Kong consumers buying behaviour towards fashion. The type of consumer buying behaviour varies according to the type of buying decision. The main influences relate to the differences between the brands available to the consumer and the degree of personal involvement decision. Buying process is relatively quick because of the limited differences between brands (it means the brands that have parallel image like Bossini, Giordano, Elle and etc) But not included high price brands like Guess, Calvin Klein (CK), Gucci and etc. It also under low involvement, low price compare to  Gucci and low risk group. Thus, consumers will always make their quick and fast decision when purchase Padini products. Therefore, if Padini enter into Hong Kong market, in the future Padini will become the potential brand in international market. Culture The difference of culture in international marketing is thoughtful. It is an obvious source of difference. Some easy to manage but some the other ways round. Culture is difficult to define precisely. It is the way, which people live together in a society, it also can influence by religion, education, family and reference groups. In Hong Kong the Hongkee are very concern about their personal image, especially the younger generation. They are willing to spend the money to make-up themselves and never think about the saving. Padini will has a competitive advantage in fashion market it is because nowadays the trend for the fashion will change so aggressively. Padini still can keep the cost low production because Padini is the backend operation apparel industry. Padini also can eliminate the culture problem in Hong Kong it is because the culture between Malaysia Chinese and Hong Kong are quite similar. It is because the Malaysian had influenced by Hong Kong culture through broadcast and media since we had our television. Politic factors The legal system operating within a host country is an important environmental influence for international marketers. Fortunately Padini products are the simple ordinary consumer products. But, the following areas in which international marketing management will be concerned to understand the legal position. Contracts for the supply and delivery of goods and services The registration and enforcement of trademarks, brand names, labelling Patents;Marketing communications;Pricing ;Product safety, acceptability and environmental issues Hong Kong is a free port and the financial hub in Asia. In Hong Kong the politic is stable compare to a lot of other countries. Therefore, it is the time to develop the brand in that country. Economic factors Countries can be classified in a variety of ways. Most classifications are based on national income and degree of industrialisation. Hong Kong GDP per capita in excess of $ 3000. The market size and growth is encouraged, it is because Giordano can open the more than 50 outlets in Hong Kong within a years. Thus, the demand will very impressive if Padini fashion can really suit the taste of the Hongkee. Competitive factors Stiff competition sure will occur in Hong Kong market, but Padini brand image is strongly backed up by real value: quality, functionality and price. In Michael Porter’s five forces the important forces that can affect Padini in Hong Kong is the rivalry between the competitors and customers. The others like substitutes, supplier and new entrant will be the second consideration. How to develop brand image 3.0 Symbols Buyers respond differently to company and brand images. The primary way to account for NIKE. NIKE succeeded in convincing millions of young consumers that shoe is not simply the shoe, it’s an attitude. Padini should also need to acquire this influence power in consumers’ mind. 3.1Media/ Advertising Padini in Malaysia is the popular brand in consumers mind. If Padini wish to develop the brand image in the Hong Kong consumers mind it not so easy. Therefore, Padini should appear in the most popular Hong Kong magazine. Apart from it, Padini also can give the post card brochures to customers to increase the brand awareness. On top of that, Padini might engage in programmes that broadcast the fashion shows around the clock or 24 hours in the Specially formulated Fashion Channel in the satellite TV. 3.2:Events/ product endorsement A company can build an identity through the events it sponsors. Every one know that Hong Kong TV programmes is attractive, consumers like to watch TV at the same time they also like to take the actor or actress as their image role model. Thus, if Padini can successfully sponsor the costume to the actor or actress in some soup opera or TV programmes. Padini brand will become more popular. These role models can conduct fan club activities featuring autography session and all these product endorsers are wearing Padini outfits. When Padini develop their brand in Hong Kong it still need to choose the appropriate media to promote their brand and products. Thus, Padini can take part in their fashion show. For example, every month in Hong Kong most popular shopping centre â€Å"TIME SQUARE† will conduct the fashion show. At the same time, a lot of the famous actors and actresses will come to give the comment toward the model, designer and the fashion they wear. If Padini  product also can be chosen by the famous actor or actress as their brand I feel that Padini will has the bright future in Hong Kong. 3.3: Atmosphere The physical space occupied by the company is another powerful image generators. For example, in Hong Kong DKNY developed a distinctive image through its outlets. When you enter in you will feel enter into star trek space ship. Thus, Padini need to survey how the competitors outlets interior design, layout, colour and furnishings in order to match the taste of the customers. If not, the consumers will project the brand is the inferior brand because of the outlets. How to maintain the brand equity—– ICEBERG MODEL Padini also need to plan how to maintain the brand equity, actually maintain the brand equity is difficulty as develop the brand. A brand is what the customer buys. But, the equity is the marketing asset that exists in the customer’s mind. Brands must be holistically integrated to meet target needs. For example in the Iceberg model the brand with nothing below the waterline lacks depth and sustainability. Thus it will not last for a long period of time. Actually Padini must always take care of their stakeholders. Padini should not only aim for maximising the profit and abandon the employees and other shareholders feeling. The best employees will generate the empire for the company if they sincere to their company. They will feel proud to be the members of the company. On the other hand, if the company squeeze them lack of motivation to them, sooner or later they will try to  destroy the brand of the company. How to be a social responsible brand Nowadays the global marketer concern about environmental issues and social responsible. Padini also can take this opportunity to develop their brand in consumers mind. Padini can do some promotion for example, if the customers purchase their products and keep their recycle bag for next time shopping use in Padini outlet they will deduct 10 cents for the environment charity group. It is because Padini can cultivate the customers to become more environmental friendly and Padini also can save their cost. At the same time, if everyone in Time Square carries Padini Bag, the other will be curious and wish to be part of the culture too. Therefore, the bag should have the serial number therefore the retailers only can proof the bag is old. From the serial number, Padini also can motivate the customers in the better way by offering them the lucky draw in every month to win the Padini products like belt, tee- shirt, vouchers and etc. Padini is the manufactures they have high technology in dyeing the material. At the same time, Padini also can tell the consumers that they very concern the environment pollution issues. Conclusion—- Long Term Strategy Padini also need to do the internal and external audit to strengthen the position in the international market. To do the audit the first step should do by Padini is to benchmarking with their strategy group competitors. The following picture is some example how to maintain the advertisement quality, outlets atmosphere, models, design and brand image compare with the competitors. Therefore, Padini also need to employ some of the foreign designer to pump in  some new blood in their new innovate design or pattern. Padini also need to provide some training to their stuffs to enhance skill and knowledge. As we know that world change aggressively, competitors have born everyday. If we cannot plan to create the value chain to the company, the company will hard to survive prosperity.

Rationale for a Dissemination Plan Essay

Dissemination of information is one of the significant factors in any system development. The firm stakeholders, policy makers and individual in departments involved employs skills and research outcome to win out the approximations to achieve the set ends and aims. Through the use of newsletters, magazine, flyers, brochure, posters, presentation and interviews, the firm will pass along knowledge to the different individual in the organization. In the nursing field, information about Evidence Base Practice is of importance. It should be shared amongst the practicing nurses in order for it to be implemented easily across the department (Hanrahan, Marlow, Aldrich, & Hiatt, 2010). Before embarking on Evidence-Based Practice Research, nurses should first come up with a clear project overview to clarify the aim and change they intend to bring after conducting research. They should spread the ends intended to be achieved by carrying out the research and the impact they will bring to the firm and their patient or customers. Nurses carrying out EBP should categorically choose the people to use the research (Target audiences). The central message is important, and it should be disseminated to the group or individual in the research task. It is important for nurses to identify key people in the research group who can be capable to make a credible message with simplicity to others. A researcher or in this case the nurse will disseminate activities and responsibilities to the target group and clearly explain to them the role they are entitled to work in the task. The researcher conducting EBP will need finance, for instance, he will incur travel expenses, stationaries and miscellaneous to run the task. Final evaluation of the system is a prerequisite when disseminating plan to benchmark the effort of the project and research (Canadian Health Services Rese arch Foundation). References Canadian Health Services Research Foundation. (N.d.). Communication Notes. Ottawa: Canadian Health Services Research Foundation. Retrieved from http://www.cfhi-fcass.ca/migrated/pdf/dissemination_plan_e.pdf on April 23, 2015 Hanrahan, K., Marlow, K. L., Aldrich, C., & Hiatt, A. M. (2010). Dissemination of Nursing Knowledge:Tips and Resources. Iowa: The University of Iowa. Retrieved April 23, 2015, from http://www.nursing.uiowa.edu/sites/default/files/documents/research/Disseminating%20nursing%20knowledge.pdf

Digital culture Essay Example | Topics and Well Written Essays - 1500 words

Digital culture - Essay Example Another aspect to preference of technology over the human relation is the element of no strings attached factor. It does not demand time in return, no attention, and, discard and replace as one pleases. It is available when needed and it disappears when not needed. It does not bring along major liabilities with itself, certain amount of investment and the technology is man kind’s slave without any major demand for returns which is characteristic element of human beings. This age is rightly called the robot age since emotions have gone on to the back scene, what is needed and demanded by the people is task accomplishment and material objects achievement. This all is possible through technology and hence without a second word, a compromise in the manner in which human beings relate to each other and more reliance on the technology (Turkle, 2011). People are so much taken over by the needs that they relate more to the materials and sources that fulfill their needs than those who are their own clan- the human beings. While the web 1.0 served mainly professional services, and had reduced segment of companion ship, the modern form web 2.0, has patched up and made for the short comings. In other words, it has totally subjugated the human beings. It offers much more than was offered by the earlier form, namely social networks, blogs, chat options. All these tools and utilities have concreted the relationship between the two and hence abridged the relation with in the human beings. Weather forecasts, road navigation, in past all these and many more things were subject to human interpretation and guidance, with the technology around, they are just a few touches away from on the devices that mostly occupy our hands and tables-gadgets. Older generations relied on the human factor, there was more place for values, and relationship fulfillment because there was no element of science and it’s gifted. These gifts have

Term paper Example | Topics and Well Written Essays - 2500 words - 2

Term Paper Example ation; thus, a speaker may mean one thing and the recipient hears something else, resulting in misunderstanding, frustration, and conflict (Grindstaff, 2011). Communication is more than just exchanging information; it involves the understanding of the emotion and intention behind the information. For communication to be effective, it must function as a two-way traffic where it involves not only conveying information, but also listening to make the other person feel heard. Other than the words used, effective communication combines a set of skills, which include; nonverbal communication, managing stress in the environment, engaged listening, assertive communication as well as the ability to understand personal emotions and the emotions of the recipient. Failure to understand the intention of communication can result in a conflict. This is because a skewed understanding of what is spoken or the intention of the communication can lead to action in a manner other than the directives of the information. Thus, to intrinsically understand communication and its aspects, this paper will analyze the subject through a focus on a film, â€Å"Romeo and Juliet, 1968† with categorical inference to the manner with which the characters in the film communicate, understand information and interpreted information from other characters. The paper will equally analyze conflict portrayed in the film owing to the nature of communication employed with a focus on interpersonal conflict, social conflict, conflict management and the psychological aspect of a conflict. Additionally, analysis of the film will help in understanding of nonverbal communication as aspects of communication. Romeo and Juliet is a British-Italian romance film produced in 1968 based on the tragic play by William Shakespeare of the same title between 1591 and 1595. The academic award winning production for the best cinematography was directed and co-written by Franco Zeffirelli and Leonard Whiting. The play begins in

Creating an Inclusive, Student Centred Learning Environment Essay

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Article Review, Scaffolding Essay Example | Topics and Well Written Essays - 750 words

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What Can One Person Do(IT IS NOT TITLE, JUST TOPIC) Research Paper

What Can One Person Do(IT IS NOT TITLE, JUST TOPIC) - Research Paper Example Studies have shown that â€Å"Urban sewage and industrial effluents to be the main factors responsible for deterioration of Ganga water quality† (Singh) It is a well known fact that natural resources are being exploited or abused in most parts of the world. And exploitation is carried out by humans themselves. One of the best examples of such exploitation of natural resources is the Ganges River in India. According to the CIA.gov, the water present in the Ganges River is considered as an essential resource to the India’s population, which is currently about 1.2 billion, is being massively polluted by them and misused as well. The reason due to which this pollution occurs is the overuse of the Ganges River. For what we see- is that River Ganges is heavily engaged in and used for carrying out religious customs and traditions. The Ganges River holds immense religious significance as well as the urbanization which is going around the surrounding of River Ganges. In my opinion, it is necessary that the River Ganges should be rescued from this pollution and its religious significance must remain sacred even if it means to stop and outmaneuver the religious practices in the River Ganges. Also, the economic development should be hampered in the area surrounding the river. According to Singh, he defines the River Ganges as the â€Å"trans-boundary† river of India and Bangladesh. It begins from a state of India named Uttarakhand and it clears and depletes into the Bay of Bengal. â€Å"It has total length 2,525 km river rises in the western Himalayas in the Indian state of Uttarakhand, and flows south and east through the Gangetic Plain of North India and go to Bay of Bengal through Bangladesh† (Rai) which makes it â€Å"the longest river of India and is the second greatest river in the world by water discharge† (Singh) It is believed that water is an essential but a scarce resource. In a country like India, clean water is a very scarce resource which is

Marie Antoinette Essay Example for Free

Marie Antoinette Essay Arias Alma Aguilar Political Science 101 24 September 2012 Marie Antoinette Let them eat cake is probably one of the most recited quotes around the world, which is known to be spoken by the last Queen of France, Marie Antoinette. Although often reffered to as The Party Queen or in other words, the Queen who danced while her people starved. But what many fail to recognize is the fact that Marie Antoinette was the Queen who cared for her people. The only think she cared for more than the welfare of her people, was the welfare of her children. In order for one to understand and have the ability to fully understand the French Revolution, and Monarchy, one must go back and analyze Marie Antoinettes personal background, her political contributions and achievements, and her political influences. Personal Background Marie Antoinette (Archduchess Maria Antonia of Austria) was born in Vienna, Austria on November 2nd, 1755. She was the fifteenth child, and eleventh (and last) daughter of the Emperor Francis 1st of Lorraine and Maria Theresa of Austria, at the head of the Habsburg dynasty(Moore 3). Francis 1st died in August 1765, leaving his wife and his elder son to co-rule his empire. To promote diplomatic relationships with France, Marie Antoinette was asked to marry Louis Auguste, the Dauphin of France (Campan 3). With the conclusion of the Seven Years War in 1763, an alliance between Austria and France became a priority for Empress Maria Theresa; cementing alliances through matrimonial connections was a common practice among European royal families at the time. In 1765, the son of French Emperor Louis XV, Louis Ferdinand, died, leaving his 11-year-old grandson Louis Auguste heir to the French throne. Within months, Marie Antoinette and Louis Auguste were pledged to marry each other. A child of only 14 years, delicately beautiful with gray-blue eyes and ash-blonde hair, in May 1770, Marie Antoinette set out for France to be married, escorted by 57 carriages, 117 footmen and 376 horses. On May 16, 1770, Marie Antoinette and Louis Auguste were married. (Campan 6) Louis XV passed away in 1774, and Louis Auguste succeeded him to the French throne as Louis XVI, making Marie Antoinette, at 19 years old, Queen of France(Barker 9). However, as personalities went Louis XVI and Marie Antoinette could not have been more different. He was introverted, shy and indecisive, a lover of solitary pleasures such as reading and metalwork. She was vivacious,outgoing and bold, a social butterfly who loved gambling, partying and extravagant fashions. Political Influences and Development Though many have argued that Marie Antoinette did not have any political development or influences, due to her social and eccentric ways, Marie always referred to someone in her life as the main source of admiration. Her Mother, Queen Maria Theresa, Marie often spoke of her with profound respect, but she based all her schemes for the education of her children on the essentials which had been neglected in her own(Barker 9). Maria Theresa, often was inspired awe by her great qualities, taught the Archduchesses to fear and respect rather than to love her. The Empress was too much taken up with high political interests to have it in her power to d evote herself to maternal attentions. (Campan 8) The queens influence on domestic policy before 1789 has also been exaggerated. Her interference in politics was usually in order to obtain jobs and money for her friends. It is true, however, that she usually opposed the efforts of reforming ministers such as A. R. J. Turgot (1727–1781) and became involved in court scandals against them. ( Moore 12 ) Activities such as the diamond necklace affair, where the queen was accused of having an improper relationship with a wealthy church official in exchange for an expensive necklace, increased her unpopularity and led to a stream of pamphlets and articles against her(Barker 11). The fact that after the birth of her children Marie Antoinettes way of life became more restrained did not alter the popular image of an immoral and extravagant woman. As soon as the arrival of a stranger of rank at Vienna was made known, the Empress brought her family about her, admitted them to her table, and by this concerted meeting induced a belief that she herself presided over the education of her children. Contributions and Writtings From the beginning of the revolution, Marie Antoinette and Louis had hopes for a compromise: in other words, a constitution that would include the monarchy. Trying to re-establish normalcy, Marie Antoinette continued her generous patronage of the poor children of Paris. At the fireworks celebrating the marriage of the young prince and princess in May 1774, there was a stampede in which many people were killed. Louis and Antoinette gave all of their private spending money for a year to relieve the suffering of the victims and their families. (Campan 2)Marie-Antoinettes reputation for sweetness and mercy became even more entrenched in 1774, when as the new Queen she asked that the people be relieved of a tax called The Queens belt, customary at the beginning of each reign. Belts are no longer worn, she said. She also spent as much time as possible with her own children, particularly the dauphin. (Moore, 8). Much of the writings Marie wrote was her diary which is filled with a young gir ls feelings about her arranged marriage. She describes a French Court dominated by intricate rules of etiquette and protocol and excessive attention to fashion and grooming. In her last letter, Marie-Antoinette wrote to her sister-in-law Madame Elisabeth: Happiness is doubled when shared with a friend†¦. † ( Campan 4 )In those words are contained the value she placed on friendship to her happiness. The queen had a great capacity for friendship, although she was not always smart in her choice of companions. Conclusion The story of revolution and resistance in 18th-century France is a complicated one, and no two historians tell the story the same way. However, it is clear that for the revolutionaries, Marie Antoinette’s significance was mainly, powerfully symbolic. She and the people around her seemed to represent everything that was wrong with the monarchy and the Second Estate: They appeared to be tone-deaf, out of touch, disloyal (along with her allegedly treasonous behavior, writers and pamphleteers frequently accused the queen of adultery) and self-interested( Moore 17 ). What Marie Antoinette was actually like was beside the point; the image of the queen was far more influential than the woman herself. Marie Antoinette was the Austrian born child bride of the future King Louis XVI of France. It was an arranged marriage designed to (hopefully) create a better relationship between the two countries which was a common practice by the Monarchy to reduce conflicts and warfare between Nations(Campan 7). The French people resented the Austrian Queen and she was the subject of numerous rumors that she had been planted in Fran ce as a spy, was a spendthrift, was cold, cruel, evil, mean and any number of other charges. In truth, she was a well educated woman with excellent regal poise, she was a well qualified linguist, played the Harp with great versatility, was an accomplished equestrian and was considered to be an excellent mother to her four children. She was put to death during the French Revolution at the age of 37 on 16 October 1793. (Marie Antoinette Biography 3) Marie Antoinette was a symbol of goodness and of everything that was right with the French monarchy. Also as queen, she made many changes that affected Frances system of government and law. Marie had abolished the law of segregated dining spaces, as she felt it was wrong. She had gained popularity with people of France at first with her generosity as she continuosly gave to the poor of Paris. After the Revolution, Marie faced the women who stormed Versailles and when her family and her were forced to live in Paris as prisoners she never lost hope that she would find a way to get out and hold her familys reputation as well as her political career; Even after the Republic was proclaimed in 1792, and her husband was executed. (Barker 5) Despite the tragic outcome of Marie Antoinettes life, she never blamed her people. She remained a devoted mother and wife, although her life as the Queen of France ended in a moments notice. Although many through time have viewed her as a shallow, weak and a self- indulgent person. But through recent years many historians have concluded the opposite; seen more as a lively, misunderstood, and compassionate character. She was a devoted mothe r,making sure her children were well educated, and cherished. And even when she knew her life was coming to an end, she made sure her children were in safe hands. And as Queen, she wanted the best for her people, giving generous donations and contributions to the minority. Marie Antoinette as a person and a friend was quite possibly one of her best traits, marked through history. The Political side of her and her family status was the main source of The French Revolution. She was proud to be french, but in the end all the hopes she had for her country demolished right before her eyes. But as terrible as she might be portrayed in your history books. Marie Antoinette will always be the last Queen France ever had. Bibliography Barker, Nancy. Let Them Eat Cake: The Mythical Marie Antoinette and the French Revolution. Historian (Summer 1993): 709-25. Madame Campan. Memoirs of Marie Antoinette. N. p. : Barker, n. d. Memoirs of Marie Antoinette. Web. 01 Sept. 2012. . Marie Antoinette Biography. Marie Antoinette Biography. N. p. , 01 July 2012. Web. 25 Aug. 2012. . Moore, Marianne. Marie Antoinette. New World Encyclopedia. N. p. , 03 Apr. 2007. Web. 01 Sept. 2012. .